Technical SEO?

 

Technical SEO refers to website and server optimizations that help search engine spiders crawl and index your site more effectively (to help improve organic rankings).

Technical SEO is the process of ensuring that a website meets the technical requirements of modern search engines with the goal of SEO services in UK improved organic rankings. Important elements of technical SEO include crawling, indexing, rendering, and website architecture.

XML sitemaps?

An XML sitemap is a file that lists a website's essential pages, making sure Google can find and crawl them all. It also helps search engines understand your website structure. You want Google to crawl every important page of your website.

Duplicate content?

Is Duplicate Content Bad For SEO? Officially, Google does not impose a penalty for duplicate content. However, it does filter identical content, which has the same impact as a penalty: a loss of rankings for your web pages.

Structured data?

Structured data is when data is in a standardized format, has a well-defined structure, complies to a data model, follows a persistent order, and is easily accessed by humans and programs. This data type is generally stored in a database.

Crawling and indexing?

Crawling is the discovery of pages and links that lead to more pages. Indexing is storing, analyzing, and organizing the content and connections between pages. There are parts of indexing that help inform how a search engine crawls

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